The 13 Essays -- Titles:
1. USING MORALITY AND MONEY TO MAKE BUSINESS DECISIONS 2
2. COOPERATION AND COMPETITION AS SYMBOLISM 2
3. BOTANY AND LESSONS FOR BUSINESS 2
4. YOUR FORTUNE IN PROVIDING WHAT PEOPLE WANT 3
5. MAKING THE MARKETPLACE YOUR OWN 3
6. DOING BUSINESS WITH THE HORIZONTAL GENERATION 4
7. “PLEASE SUCCEED IN BUSINESS, WITHOUT REALLY TRYING” 5
8. DIVERSITY ON YOUR BOARD OF DIRECTORS 7
9. A MODEST AMOUNT OF MONEY: How to Avoid Fraudulent Business “Deals” 7
10. PREDICTING THE FUTURE 8
11. SAILING THE SEVEN C’S OF GOOD BUSINESS 8
12. MILLION-DOLLAR IDEAS - forty six of them! 9
13. IMPLEMENTATION of BUSINESS PLANS, HOPES AND IDEAS 11
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